A passion for exceptional designing focused on the quality of materials, details and style makes it possible to produce and offer contemporary pieces that are always innovative. Producing finest hoodies on the market that sitisfy a desire for elegance, comfort and long lasting wear. These strong set of values defines I L O K A T I O N's sales priorities, in terms of care that goes into designing the product and the level of the service offered to retail customers. These are solid principles that guides I L O K A T I O N's group work.  

Our primary aim is to create a movement by pin locating small businesses, i.e (Restaurants, Pubs, & Car Wash) from their designated working locations or areas all around different townships in South Africa and collaborate with them through fashion, street culture and music by hosting entertainment events at their places, whereby we book local artists (Vocalists, Poets, Rappers, DJ'z & Designers e.t.c) to perform and showcase their work

As I L O K A T I O N Team we believe that, if we can unite as a community. We can beat and overcome the crisis of substance abuse in our townships. The movement will capacitate small businesses, raise awareness about their existence or products/services that they offer and job opportunities will be created.